About VIBE Radio
VIBE Radio is a 100% independent, Canadian-owned broadcaster serving Squamish and Whistler, British Columbia. Originally launched in 2013 as 101.5 Whistler FM, the network evolved into its current form in 2025 with the addition of 99.7 VIBE Radio Squamish.
Today, VIBE Radio delivers a unified listening experience across the entire Sea to Sky corridor — the only CHR/Top 40 station in the region, connecting communities from Lions Bay to Pemberton.
Who's Listening
Equivalent Whistler
Squamish
Sea to Sky Hwy
Age Range
Audience Split
What some call "traffic" on the Sea to Sky Highway, we see as a highly engaged, captive audience.
A True Reflection of the Sea to Sky Community
VIBE Radio connects with listeners through relevant news, information, and lifestyle content tailored to life in the Sea to Sky region. Our audience is active, educated, and highly engaged.
- Health is wealth. Today's consumer invests in wellness the way previous generations invested in the home.
- Time is everything. They value brands, services, and content that respect their time.
- Purpose drives decisions. Whether in career, family, or passion projects, meaning matters.
- Positivity resonates. They are drawn to brands and media that uplift and inspire.
- Radio still matters. They choose content that makes them feel good, informed, and connected.
Our audience isn't chasing youth — they're living it. For them, age is just a number, and thriving is the goal.
100 km of Signal Along Highway 99
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VIBE Radio's signal spans more than 100 kilometres along Highway 99 — from Lions Bay (near West Vancouver), through Squamish and Whistler, and north toward Pemberton — connecting every community across the Sea to Sky region.
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99.7 VIBE Squamish
Reaches south to Lions Bay and parts of Horseshoe Bay, delivering consistent coverage from Lions Bay through Squamish to Cheakamus at the south end of Whistler.
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101.5 VIBE Whistler
Locals call it "BOB" — the Big Orange Bridge. For visitors heading north, it marks the moment 101.5 VIBE Radio Whistler comes in clearly, and the vacation truly begins.
The Only CHR / Top 40 Station in the Sea to Sky
VIBE Radio delivers the latest hits from today's biggest artists — the only Contemporary Hit Radio broadcaster in the Sea to Sky corridor. Our format blends mainstream pop with select country hits, and adds flavour with throwback 2000s hip hop and R&B. The result is a sound that feels current, familiar, and uniquely local.
Featured Artists
Your Message, Front and Center
On VIBE Radio, your message stands alone. No clutter. No competition. No skipping. Your commercial is the entire moment — front and center, impossible to miss. Like the top result in a search feed, your brand commands full attention.
We attract an engaged, loyal audience with the artists they love most — creating the perfect environment for your message to connect. If you have something to sell, we have your customer — already listening.
Ready to Reach Sea-to-Sky?
Connect with our advertising team to discuss how VIBE Radio can put your brand in front of 65,000+ engaged listeners across Squamish, Whistler, and the Sea to Sky corridor.